From Bank Marketing Strategies
January 1, 2012
It is the dawning of a new year in banking with many of the same challenges that we saw in 2010. Our industry continues to be viewed in a less than positive light from both the consumer and small business marketplace.
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http://www.linkedin.com/news?viewArticle=&articleID=313102252&gid=1272697&type=member&item=87523737&articleURL=http%3A%2F%2Fbit%2Ely%2FvBJCyB&urlhash=L7O6&goback=%2Egde_1272697_member_87523737
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The chances that corporate mobile banking will take off in 2012 look promising, as early adopting banks have begun to introduce new technology and strategies designed to address security concerns, the major impediment to expansion of this exciting new banking channel.
Banks that offer commercial mobile banking services can expect to enjoy a number of competitive advantages over banks not offering such services, industry experts say, including greater client retention, improved cross-selling opportunities and the ability to acquire more new clients faster.
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http://www.fpsc.com/MarketScope_email/January_2012.htm
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